The APPtitude Blog
App Annie recently rolled out a report that highlights 7 key trends about the “Rise of the Planet of the Apps.”
Here’s some of our takeaways from this study that can help you with your mobile strategies:
- If you have a great app, you’ll raise your revenue ceiling with a “freemium” vs. a premium model.
- Apps with in-app purchases are monetizing at more than double the rate of those without this feature.
- For 2011 iPad downloads are up 200%, and up 70% for iPhone
- Tablets will continue to convert notebook and smartphone owners at faster rate, and eventually represent 60% of the PC market by 2015
- Revenues from iPad apps are now contributing to 30% of overall iOS revenue -
- The iPad generates 2.4X more revenue per download than iPhones/Touches.
- Norwegians love premium apps
These figures and estimates are likely conservative given the upcoming changes to Apple’s desktop platform, OS X, where they’ve just announced they are dropping the “Mac” name from the OS, and are incorporating more and more iOS features in the next version due out this summer.
Check out the infographic below:
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