The APPtitude Blog
WTOP Thinks Outside the Box
WTOP recently relaunched their mobile application. The app combines a native app with the station’s mobile site making it easier for WTOP to make changes. The app has helped to increase their mobile traffic, which now makes up 10% of the stations total digital traffic. “To be a news leader in Washington, D.C., we have to be on the same platforms as everybody else,” said John Meyer, director of digital media at WTOP. “We have to think outside the traditional radio bucket.”
SUBSCRIBE
Tag Cloud
Analytics
Android
app development
Apple
app publisher
Apps
Auto
BlackBerry
Creativity
Detroit
Digital
Facebook
Ford
Ford Sync Applink
Future
Gadgets
Google
government
Internet
iPhone
iphone 4S
iPhone App
Jobs
Management
Marketing
Mobile
mobile app
Music
Process
Radio
Research
revenue
sales
Smartphones
Social Media
Sponsorship
Strategy
Streaming
Tablets
Technology
Twitter
UI/UX
Usability
Web
Youth
On Twitter
RT @jacobsmedia: RT @PaulJacobsMedia Ten Reasons Michigan is America’s Comeback State [Infographic] http://t.co/cvXw2e9Wmr @jacAPPS @MobileTechAssn7 days ago
RT @PaulJacobsMedia: This is what a culture of innovation looks like http://t.co/8YBbOoVaJb #pubmedia @PRPDorg @jacAPPS7 days ago
RT @appPickerEditor: @jacAPPS Congrats on a super app! Check out our review of C-SPAN RADIO app! http://t.co/GtQdyW1COP7 days ago
RT @PaulJacobsMedia: MT RT @JayyH: I love @SHFT's new #FoodTripping app. It gives the nearest locations to good #healthy #food no matter where you are! @jacAPPS3 weeks ago
Mobile shouldn't be an obligation but an opportunity to extend influence with local listeners. http://t.co/CGfew9rQxD via @fnjacobs #Radio3 weeks ago
Questions about apps that every radio brand should be asking. http://t.co/fxw7Fbx3TB #Mobile3 weeks ago
Food Tripping is the new app from “Entourage’s” @AdrianGrenier and producer @PeterGlatzer. http://t.co/YrC9KamKb6 #HealthyEating #Mobile3 weeks ago
RT @fnjacobs: Questions about apps that every radio brand should be asking. http://t.co/gsYI2UwCez @jacapps @SHFT #FoodTripping @nytimes3 weeks ago
Thanks to @Ford, all radio or Internet stations now have access to this important new distribution model in cars. http://t.co/AYCppI5a4G3 weeks ago
Food Tripping is the new app from Hollywood – “Entourage’s” @AdrianGrenier and producer @PeterGlatzer. http://t.co/0spJuvJWJi #HealthyEating3 weeks ago
Techsurvey9 - The Digital Generations study. You'll see it first @AllAccess Worldwide Radio Summit in May. http://t.co/d7SYmImjKM3 weeks ago
jacAPPS on Facebook
Calendar
Archives
- May 2013
- April 2013
- March 2013
- February 2013
- January 2013
- December 2012
- November 2012
- October 2012
- September 2012
- August 2012
- July 2012
- June 2012
- May 2012
- April 2012
- March 2012
- February 2012
- January 2012
- December 2011
- November 2011
- October 2011
- September 2011
- August 2011
- July 2011
- June 2011
- May 2011
- April 2011
- March 2011
- February 2011
- January 2011
- December 2010
- January 2010
